SEO Specialist to Fashion Company in Stockholm

We are looking for an SEO Specialist to own and execute SEO analysis across the customer’s global e-commerce experience, from opportunity identification all the way to implementation follow-up.

About the assignment

You will identify opportunities to improve organic visibility and traffic across categories, products and editorial content. You work closely with internal SEO colleagues, content teams, e-commerce, product/tech teams and external agency partners, in a complex global organisation with multiple markets, stakeholders and dependencies.

Tasks

Own and execute SEO analysis across categories, products and editorial content

Conduct keyword, search intent, competitor and performance analysis and translate findings into clear, actionable SEO recommendations

Develop and optimise SEO content and category recommendations, including content briefs, metadata, internal linking and on-page optimisation

Drive recommendations through to implementation together with content, e-commerce, product/tech and external agency partners

Monitor SEO performance and search landscape developments, and communicate insights and recommended actions to relevant stakeholders

Support ongoing SEO initiatives and experimentation, including evolving ways of working around AI search and AI-enabled SEO workflows

We are looking for you who

Are a senior-level SEO practitioner with strong hands-on experience of enterprise SEO and large e-commerce websites, ideally from large international e-commerce or retail organisations

Have advanced knowledge of keyword research, search intent analysis, on-page SEO, content optimisation and internal linking, and a good understanding of technical SEO fundamentals

Have strong working knowledge of Google Search Console, Google Analytics/Adobe Analytics, Semrush/Ahrefs and enterprise SEO crawling/monitoring tools, and are comfortable working with large datasets in Excel/Google Sheets

Can independently own SEO workstreams, with strong stakeholder mana