Principal Brand Designer (Spain or Portugal - based role)

About the Role

At OLX, Design is more than aesthetics, it's how millions of people build trust, discover opportunities, and connect with their communities. As Principal Brand Designer, you'll shape how OLX and its portfolio of brands are experienced across every customer touchpoint.

Reporting to the Director of Product Design, you'll define the visual principles, creative systems, and brand standards that unite a diverse portfolio while allowing each brand to express its unique identity. This is a highly strategic, hands-on individual contributor role for someone who combines exceptional craft with systems thinking, influences through expertise, and embraces AI as a catalyst for creativity, consistency, and scale.

Working in close partnership with Marketing, Brand Strategy, Product Design, Communications, Employer Brand and regional teams, you'll translate business strategy, customer insights and brand positioning into cohesive creative systems that strengthen brand equity, build customer trust and accelerate high-quality execution across the organisation.

You'll establish the creative vision and quality bar for brand design, while building the frameworks, governance and tools that enable teams worldwide to create distinctive, consistent and impactful brand experiences.

What you'll own

Define the future of OLX’s Group's brand ecosystem

Partnering with the Director of Product Design, Marketing and Brand Strategy, you'll evolve the visual identity and creative direction across OLX Group and its portfolio of brands. You'll ensure our brands feel connected where they should, distinctive where they need to be, and consistently recognisable across every customer touchpoint.

Group-wide brand identity systems and visual standards

Brand visual identity governance, quality assurance and design principles

Multi-brand design systems and ass