Growth Marketing Manager - Automation (m/f/d)
About this role
About Placetel
We are all connected by one goal: making communication simple. Placetel stands for modern, innovative, AI-native communication and CX solutions from the cloud. More than 40,000 business customers use Placetel every day to call and collaborate successfully – whether in the office, at home or on the go. Since our founding in 2008 we have grown continuously and are today part of Gamma Communications. Together we are changing the way people work around the world. Today and in the future.
Responsibilities
- As Growth Marketing Manager – Automation you own the automated systems that carry a user from first signup through activation to expansion – and the CRM and AI infrastructure underneath them. Our growth model is self-service and low-touch by design. That only works if the machine behind it is genuinely good.
- HubSpot sits at the centre of that machine, connected to product usage data, billing and our web and trial funnel. Your job is to make it do more, do it automatically, and do it with AI agents built natively into the flow – not bolted on as an afterthought.
- We are deliberately open on the shape of this role. There are two ways to be excellent at it, and we will build the role around whichever one you bring.
- What you will do – the core
- Own our marketing and sales automation stack, with HubSpot (Marketing + Sales Hub) at the centre and clean connections to product, billing, website and trial funnel.
- Design, build and continuously improve automated journeys across the whole lifecycle: trial onboarding, activation nudges, lead scoring and routing, upsell and cross-sell, win-back and churn prevention.
- Replace manual processes with automation – every recurring task a human does today is a candidate, in marketing and in sales.
- Build AI agents into the funnel natively: qualification,
About Placetel
We are all connected by one goal: making communication simple. Placetel stands for modern, innovative, AI-native communication and CX solutions from the cloud. More than 40,000 business customers use Placetel every day to call and collaborate successfully – whether in the office, at home or on the go. Since our founding in 2008 we have grown continuously and are today part of Gamma Communications. Together we are changing the way people work around the world. Today and in the future. Tasks