Marketing Specialist – Paid Social & Content

Do you enjoy paid social, creative content and the challenge of finding what makes people stop scrolling, click and convert? Are you curious about what makes one ad perform better than another – and excited by the idea of combining creativity with data-driven marketing?

We’re looking for a Marketing Specialist who is fluent in Swedish, with a focus on paid social and content to help us create digital campaigns that perform – for both our own brands and our clients.

This is a hands-on role for someone who enjoys working at the intersection of performance marketing, social media, creative production and campaign optimization. You like testing new ideas, creating engaging ads, following results and understanding what drives performance.

About the Role

You’ll be part of a collaborative team working closely together on client projects – from campaign planning and creative development to performance analysis and optimization. You should feel comfortable participating in client meetings, discussing campaign results, sharing insights and suggesting improvements based on data and creative learnings.

You will mainly work with Meta and TikTok, while also supporting campaigns and content across other digital channels such as Snapchat, YouTube, Google and LinkedIn.

In this role, you’ll contribute to developing creative concepts, writing copy, creating visual assets, producing simple video formats, setting up campaigns, testing different approaches and optimizing performance based on data and insights.