Sales Director

Metsä Spring

Metsä Group is a successful forest industry group with roots in the Finnish forest - Our parent company is a cooperative of over 90,000 forest owners. Metsä Group's innovation company Metsä Spring invests in innovations and technologies that create new uses and value for northern wood. Our goal is to replace fossil materials in everyday products.

We welcome people from diverse backgrounds and different stages of life. Metsä has space and opportunities for many kinds of talent, regardless of age, gender, ethnic background, sexual orientation, disability or other characteristics - Metsä is for all. Read more: metsagroup.com/metsaforall .

This recruitment is carried out anonymously.

Metsä Spring is looking for a

SALES DIRECTOR, MUOTO™

to join the Muoto™ business.

Muoto™ is a breakthrough fibre-based packaging solution developed by Metsä Group to replace conventional plastic in demanding food packaging applications. Combining premium functionality, industrial scalability and a significantly lower environmental footprint, Muoto represents one of the most advanced innovations in sustainable packaging today. Following years of technology development, customer validation and industrial-scale piloting, Muoto entered its commercial phase in August 2026, creating a unique opportunity to shape and scale an entirely new business from the ground up.

In this key role, you will take the commercial lead in building and growing the Muoto™ business. You will be responsible for driving international sales, developing strategic customer relationships, identifying new growth opportunities, and helping establish Muoto as a leading sustainable packaging solution in global markets.

Read more about Muoto™ here .

The position can be based in Espoo, Finland, or at another Metsä Group location in Europe, depending on the candidate's profile. You will report to the VP, Muoto Project.

What is the job that awaits you?

In August 2026, Metsä Group decided both to launch t