Are you passionate about creating content that captures attention and sparks engagement? Do you thrive in a fast-paced digital environment where creativity, strategy, and community building go hand in hand? We are looking for a Social Media Manager who can elevate our client’s online presence, connect with audiences across multiple platforms, and turn insights into impactful campaigns that strengthen our brand and drive results.
About the position
Perido is looking for a Social Media Manager on behalf of one of our clients within the electric car industry. This position is based in Gothenburg.
Your daily tasks
You will develop and implement a comprehensive social media strategy aligned with the overall marketing and business objectives. Identify target audiences and tailor content to resonate with them.
Main responsibilities:
Create engaging and shareable content for social media platforms, including text, images, videos, and other multimedia elements
Platform Management: Manage and maintain the organization's presence on various social media platforms
Community Engagement: Foster and nurture a community of followers and fans
Audience Analysis: Use analytics tools to track and analyze social media performance
Campaign Execution: Plan and execute social media campaigns, contests, and promotions to increase brand awareness and engagement
Influencer Collaboration: Identify and collaborate with influencers and brand advocates to extend the reach and credibility of the brand. Negotiate and manage relationships with influencers.
Social Listening: Monitor social media channels for brand mentions, industry trends, and relevant conversations
Crisis Management: Be prepared to respond to and manage any social media crises promptly and effectively
Paid Social Media Advertising: Plan and execute paid social media advertising campaigns to reach specific target audiences
Brand Consistency: Ensure a consistent brand voice, tone, and visual identity across all social media channels