Media Optimization Specialist
About this role
Job Description
WHAT YOU’LL DO
As our next Media Optimization Specialist, you’ll be responsible for driving the performance and efficiency of our paid media investments globally across digital channels full funnel. You will analyse campaign performance, identify optimization levers, and work closely with analytics, markets, and agencies to continuously improve results and maximise business impact. We’re building a dedicated team of Media Optimization Specialist and are now looking for four people to join us in Stockholm.
In this role, you’ll:
Lead paid media performance optimization globally across digital channels full funnel, with a strong focus on efficiency, effectiveness, and ROI
Identify and apply media performance drivers and optimization levers based on data and insights
Work closely with Measurement & Analytics, Controlling, and Sales Market Paid Media Leads to align optimization priorities with business goals
Apply and support standardized ways of working for media optimization across markets and agencies
Collaborate with agency and market teams to steer optimization actions, such as budget allocation, bid strategies, and audience performance
Monitor media performance and optimization outcomes, identifying trends, risks, and improvement areas
Share and present insights and optimization recommendations with relevant stakeholders to support continuous improvement
WHO YOU’LL WORK WITH
You’ll collaborate closely with:
Sales Market Paid Media Leads
Measurement & Analytics and Controlling teams
Media agencies and market stakeholders
Together, you’ll ensure paid media investments are optimised consistently and effectively across markets, driving both short‑ and long‑term performance.
WHO YOU ARE
We are looking for people with…
A Bachelor’s degree in Business, Marketing, Economics, or a related field
5–7 years of experience in paid media optimization, performance marketing, or digital media roles
Strong understanding of paid digital media perform