Senior Manager, Marketing - Government Solutions
WEBSTER, TX (Remote)CompetitiveFull time0 applicants
About this role
At World Kinect, our employees are the key to our global success. We are industry leaders due to the innumerable talents of our approximately 5000 strong professional team. Our people thrive in an entrepreneurial and culturally-diverse environment, where innovative thinking, collaboration and efficient execution are highly valued. Our high-performance culture is what allows us to drive sustained growth. Stronger together, we promote an environment where individuals can thrive.
Senior Marketing Manager – Government Solutions
Responsibilities
- Lead and execute marketing strategies across federal, defense, and government agency markets
- Develop compelling bid-support content, proposals, case studies, and messaging aligned with government procurement processes
- Build and manage integrated marketing campaigns across digital, web, social, and print channels
- Partner closely with commercial teams to drive lead generation and improve bid success rates
- Analyze campaign performance and optimize marketing effectiveness
- Represent World Kinect at industry events, trade shows, and government forums
- Collaborate with global teams on events, memberships, and partnerships within government and energy associations
- Manage external relationships, including PR agencies and industry organizations
- Oversee marketing budgets related to government initiatives
Requirements
- Proven experience developing and executing
- B2G (business-to-government) marketing strategies
- Experience supporting
- bid-driven or procurement-led sales environments
- Strong ability to develop compelling messaging for proposals, campaigns, and government stakeholders
- Experience working cross-functionally with commercial, sales, and leadership teams
- Strong communication and stakeholder management skills, including executive-level interaction
- Ability to manage multiple projects in a fast-paced, global environment
Nice to have
- Experience within
- energy, fuel, commodities, or government contracting sectors
- Familiarity with tools such as
- HubSpot and Salesforce
- MBA or equivalent experience
- Why Join World Kinect
- Play a key role in a
- growing, high-impact segment
- of the business
- Partner directly with
- senior leaders and commercial teams
- Work in a
- complex, strategic marketing environment
- with global exposure
- Help shape how we engage with
- government and defense customers
- #WFS