Senior Content Manager

Health can’t wait . Not for symptoms to get worse. Not for a six‑month appointment. Not for a system to catch up. But that’s exactly how healthcare works today. You wait, until you can’t. Alan exists to end the wait. Health is a universal right, and we believe this right can only become real when it’s coupled with prevention. We need to stop treating health as something we repair and start treating it as something we build, every day. It’s not solely a question of willpower. It’s the healthcare system itself that needs to work for everyone, in a sustainable way. So we are building the new standard in prevention insurance. Alan is the first company that integrates insurance, prevention, and care into a single, acclaimed user experience. We are on an incredible journey to build a global leading company, with a unique culture . We already partner with 40K+ companies of all sizes, serving more than 1M+ members, and have reached €800M+ in ARR. Prevention as the new norm. That's what we're building with our team of 800+ people. If it speaks to you: we're hiring across France, Spain, Belgium, and Canada. And beyond. ⭐ Your mission Your main mission: the future of Health Media Lead At Alan, we're shaping the future of health. To bring this vision to life, we're creating a next-generation media platform that explores prevention, care, and the evolving relationship between people and their health. We're looking for a Senior content manager with a journalistic video-first mindset to own and grow this media, starting in France and then quickly international. This is a strategic and hands-on role at the intersection of editorial vision, content production, and multi-format distribution. Your mission: make Alan a leading voice on the future of health, through compelling video storytelling and multi-format content. Detailed missions: 1. Own the editorial vision and the media platform Define a clear, distinctive editorial line rooted in video journalism that reflects Alan's point of view on health, prevention, and care. Think video first : every story angle starts with "how does this work as a video?" before being declined into other formats. Take full ownership of the editorial experience: content architecture, publishing cadence, tone of voice, and alignment with Alan's brand and business strategy. Start with France and build a model that can quickly expand to other markets (Belgium, Spain, Canada). 2. Lead video-first content production and multi-format distribution Design and own the video editorial strategy: formats (podcast, documentary-style interviews, explainers, series...), cadence, tone, guests, and topics. Work in close collaboration with a Video Producer (production and post-production) and a Social Media Manager (distribution and community). Your role is to drive the editorial vision and ensure every piece of content is journalistically sharp and compelling. Decline each video into a full content ecosystem: articles, newsletters, social clips, and more. Think in content systems, not individual pieces. Build and manage a network of freelance journalists, experts, and contributors: brief them, edit their work, and maintain a consistent level of excellence. 3. Drive content distribution and track its performance Work closely with the social media and growth teams to ensure each piece of content reaches the right audience. Build distribution playbooks depending on the channels you will prioritise, and adapt content formats depending on the marketing personas we prioritize. Set up and own the measurement framework: define the right KPIs, work in sync with SEO/GEO and growth teams. ⭐ Key outcomes by year 1 The media is fully live: clear editorial line, defined content architecture on alan.com , consistent publishing cadence, recognizable tone of voice. A content engine is running at scale: flagship video format live and growing; multi-format declination (articles, newsletters, social clips) is systematic; workflows with the Video Producer and Social Media Manager are documented and smooth. Distribution and measurement are operational: a distribution playbook exists for each priority channel; the right KPIs are defined and tracked; the media's contribution to Alan's broader objectives can be articulated to stakeholders. The media is ready to go international : the French model is robust enough to replicate; a localization framework has been drafted and validated with at least one other country team. SEO and GEO foundations are delivering: a keyword and topic strategy is live; organic traffic to the media is growing month-over-month with early search visibility on priority health topics. ⭐ Profile & Competencies Hard skills Strong editorial/journalistic background : proven ability to identify a story angle, conduct interviews, write with clarity and authority, and maintain editorial standards at scale. Video editorial expertise : knows what makes compelling video; can develop formats, write scripts or interview frame