CRM Campaign & Channel Specialist (Helsinki / Berlin)

To continue fuelling Swappie's journey on profitable growth, we are looking for a data-driven, execution-focused marketer who wants to make refurbished tech mainstream - and leave a real mark on how we communicate with millions of customers across Europe. We are now looking for a

CRM CAMPAIGN & CHANNEL SPECIALIST

to join our Markets team. This is a role for someone who enjoys fast pace. From day one, you will own Swappie's global newsletter engine: Creating content, driving execution, and optimising performance across all our markets. You will have a strong support system around you, so you can focus on what matters: turning our subscriber database into a high-performing, revenue-generating community.

As you master the email engine, your scope grows. You will take permanent ownership of the newsletter channel and lead our expansion into next-generation mobile messaging (WhatsApp and SMS), shaping how Swappie communicates with customers for years to come.

We'd love to welcome you to our HQ in Helsinki (we work in a hybrid remote model, so no work-from-office 5 days a week mandate!), but we are also open to hiring you in our satellite office in Berlin! The contract is full-time and permanent.

IN THIS ROLE YOU GET A CHANCE TO Own the global newsletter engine: plan, write, build, and send high-converting campaigns that match Swappie's brand identity across all markets

Run a continuous A/B testing programme (subject lines, send times, layouts, CTA's) and use the results to consistently improve open, click, and conversion rates

Coordinate with country teams to localise global campaigns, ensuring every market gets relevant, on-brand communication

Be the operational anchor connecting our external strategy agency, CRM tech freelancer, and Global Campaign Manager during high-stakes commercial peaks

Keep existing automated lifecycle flows (onboarding, abandoned cart, reactivation) running flawlessly while you learn the full CRM setup

Lead the blueprint