Director Packaging Communications
About this role
Job Summary
This role bridges the innovative work of two key business units: Packaging Solutions and Development & Technology. We produce 180 billion packages each year and understand that different food and beverages have diverse customer requirements, and packaging must be appealing for consumers and retailers, be environmentally sustainable, and also optimised for global distribution challenges. Whether it’s innovating the packaging solution for the newest plant-based drink, to extending shelf life, using certified recycled materials, or further developing renewable materials, this role needs to communicate all of this and more!
The position is based in Lund, Sweden and reports to the Vice President Global Customer Communications. For further details of the posting, visit our careers page at https://jobs.tetrapak.com/.
Responsibilities
- Work closely with Communications Director Integrated Solutions and Services responsible for Processing, Solutions & Equipment and Services communications, across all relevant channels to ensure consistent messaging and maximum business impact, and Communications Director Digital responsible for enhancing lead generation, strengthening global brand equity, and delivering high-impact, data-informed visitor experiences that drive business growth and deliver customer and visitor value.
- Plan and implement activities for product, solution, services, and category initiatives in partnership with the Packaging and Market Communications teams
- Create and implement integrated communications plans to support strategic objectives.
- Plans should include:
- Measurable related communication goals with business impact that includes
- Internal stakeholder engagement
- Creation of relevant messages to engage target audiences
- Selection and implementation of relevant channels and materials to deliver messages to defined target audiences via an omni-channel approach
- Project management including clear status reporting to business partners
- Utilisation of relev