GTM Operations Marketing Manager
About this role
Location: Barcelona
Freenow by Lyft empowers smarter mobility decisions helping people to move freely and cities to thrive.
Responsibilities
- At least 3 to 5 years of relevant working experience outbound Marketing.
- Expert-level, hands-on management of CRMs like HubSpot, Salesloft, and Salesforce.
- Proficiency with automation tools like Clay, Cargo, or Zapier, ideally including basic scripting in JavaScript or Python.
- Proven experience with Account-Based Marketing (ABM) models and tools that empower sales outbounding.
- Ability to serve as the primary contact for resolving tech stack issues and data friction.
- Excellence in technical translation and leading alignment meetings between Sales and Marketing teams.
- The ability to stay ahead of "MarTech" trends to keep the operational infrastructure competitive
- Flexible working arrangements
Requirements
- LinkedIn Learning
- Sabbatical & special leave policies
- WeRoad partnership
- Birthday, 24th + 31st December off
- Short term EU work policy
- Mobility Credit
- Health Insurance
- Employee assistance program
About FREENOW
Freenow by Lyft empowers smarter mobility decisions, helping people to move freely and cities to thrive. Through our multi-mobility app, we feature broad options for everyone across 9 European markets and over 180 cities. Millions of passengers can access services including taxis, private hire vehicles, carsharing, car rental, e-scooters, e-bikes, e-mopeds, and public transport within a single app. In July 2025 Freenow was acquired by Lyft, a global mobility platform, which connects riders and drivers for billions of rides across North America and Europe. Together, Freenow and Lyft are creating a more caring and connected world, with transportation for everyone. We are a global, diverse, highly motivated, and collaborative team that strives for excellence and likes to have fun. Ready for your next ride?