Operational Marketing Project Manager - H&M BEAUTY

Job Description

Within H&M Lifestyle Brands, we apply the strong heritage of H&M to new industries, to add excitement and energy to our offer and strengthening the H&M brand. H&M Lifestyle Brands includes H&M HOME, H&M BEAUTY and H&M MOVE.

ABOUT H&M BEAUTY

H&M Beauty is an integrated part of H&M, created to complement and elevate the full fashion experience for our customers. Through a curated mix of private label and external brands, we offer a dynamic and trend-driven beauty assortment spanning makeup, skincare, fragrance, haircare and beauty accessories. Our mission is to make beauty more inspiring, inclusive and accessible - empowering customers worldwide to express themselves and complete their fashion look.

With a presence in 50 markets and a rapidly evolving customer base, H&M Beauty is on an exciting journey. Here, you’ll join a creative, ambitious, and collaborative environment where innovation and customer obsession shape every decision.

WHAT YOU’LL DO

As Operational Marketing Project Manager at H&M Beauty, you will work in an entrepreneurial environment, where a flexible and prestige-less mindset is key. The marketing team at H&M Beauty work closely together to achieve success, with many exciting projects in the pipeline for the year ahead. Your responsibilities as Marketing Project Manager will include, but not be limited to:

Overall responsibility from creative brief to launch for all H&M Beauty private label product launches and campaigns, produced together with the Beauty team at H&M Studios.

Lead the creative brief to H&M Studios, support the set‑up of the Beauty Marketing team, secure alignment across all channels and oversee post‑production.

In collaboration with the social and influencer team at H&M Beauty, project manage productions; from brief, agreements, planning, production, budget and time plan to postproduction of assets. Projects will vary in size, from large campaigns to smaller marketing activities.

Responsible for content ma