Veritaz is a leading IT staffing solutions provider in Sweden, committed to advancing individual careers and aiding employers in ensuring the perfect talent fit. With a proven track record of successful partnerships with top companies, we have rapidly grown our presence in the USA, Europe, and Sweden as a dependable and trusted resource within the IT industry.
Assignment Overview
We are looking for a senior and business-driven CRM BI Analyst
What You Will Work On
Translate customer and campaign data into actionable insights, dashboards, and business recommendations.
Support migration of models, reports, and analytics solutions into the new Customer Data Analytics Domain (CDAD) within Snowflake.
Ensure BI and analytics outputs function correctly within the new data architecture.
Collaborate with Tech and Data Engineering teams during data platform migration and development.
Redesign existing KPIs, definitions, and analytical models.
Develop advanced analytics and predictive models such as churn prediction, customer lifetime value, behavioral forecasting, and AI-driven segmentation.
Support the organization with data science expertise where internal capabilities are limited.
Build, improve, and quality assure Power BI dashboards for customer and commercial insights.
Deliver reporting and analytics related to customer KPIs, engagement, revenue segments, loyalty growth, partnerships, and campaign performance.
Produce weekly and monthly performance reports for stakeholders.
Analyze marketing and CRM campaigns using exposed/control setups and A/B testing.
Measure campaign uplift, engagement, traffic, and conversion.
Support CRM teams with segmentation analysis and campaign performance insights.
Provide operational analytics support to ensure continuity in ongoing analysis work.
Conduct ad-hoc analysis and support experimentation and control group strategies.
Assist Customer Engagement, Loyalty, and Partnerships teams with analytical insights.
Contribute to building the