Head of Brand

The Opportunity Step into a brand leadership role where your work doesn’t just get seen, it gets felt. Grosvenor Casinos has reimagined its brand;  refreshed, modern, emotionally sharper and now we’re looking for a Head of Brand who brings it to life everywhere our customers experience us. Across 50+ Casinos, digital touchpoints, partnerships, campaigns, content, and the everyday rhythm of our teams, your work will set the tone for what Grosvenor means in 2026 and beyond. This is the role for a marketer who thinks in ideas, moves with pace, and knows how to turn brand theory into brand reality. A strategist. A storyteller. A creator. A collaborator. Someone who wants their work to change how people feel, not just what they see. And if that’s you… this is the opportunity you’ve been waiting for. Why This Role? A brand with momentum: We’ve built the foundations; positioning, identity, tone of voice and now we need a leader who can activate it at scale and keep the brand alive in every moment that matters. A chance to shape the full customer experience: Digital, in venue, social, POS, partnerships, employer brand; if it touches the customer or the team, you touch it. Influence that lands: You’ll shape decisions across Marketing, Operations, People & Culture, Digital and 50+ Venues A visible role with creative scope: You’ll take ideas from concept to reality; campaigns, activations, content, F&B partnerships, insight led improvements. A team to lead, inspire and elevate: Brand Manager, Head of Social & Digital, Content Execs; all looking to you for guidance, energy and vision. What You’ll Be Doing Turning brand strategy into living, breathing customer experience Creating campaigns and assets that feel bold, sharp and unmistakably Grosvenor Embedding brand guidelines across 50+ venues and digital channels Partnering with venue teams to ensure consistency, excitement and commercial impact Driving brand activation, POS, F&B presentation and partnerships Using insights and brand trackers to refine and elevate performance Leading a high performing team and championing best in class work

What You Bring Head of Brand or Senior Brand Manager experience in a multi touchpoint environment A maker’s mindset: you can craft, shape and elevate creative Experience leading brand activation across multi site or customer facing organisations Strong stakeholder gravitas able to win hearts and influence at pace Hands on knowledge of digital, social, campaigns, creative production, partnerships and brand governance Curiosity, confidence and a collaborative style that brings teams with you

Location : Maidenhead (Hybrid) Benefits : Competitive salary + car allowance + private medical + great additional benefits Why Join Us? Because your skill deserves the right setting. A Salary That Reflects Your Value - We know talent when we see it, and we reward it. You’ll earn a competitive salary that recognises your contribution from day one A Rewards Package That Goes Further - From team competitions and bonuses to staff perks, we believe in making work both fulfilling and rewarding A Warm Welcome That Sets You Up to Win - Our induction isn’t just a process, it’s a real welcome. You’ll get the support and confidence you need to hit the ground running Work That Means Something - You’ll have the chance to shape the way we do things, take part in exciting projects, and see your ideas make a real difference A Culture That Puts People First - We’re proud to support and look out for each other. It’s part of who we are and why people stay A High Standard, Shared Together - We set the bar high because we care, but we do it as a team, not in competition. When one person wins, we all do Real Support for Your Growth - Whether you’re new to the industry or ready to take the next step, we’re here to help you develop and grow If you’re ready to move from ‘brand maintenance’ to real brand leadership… this is your moment. We’re for Everyone : At Grosvenor Casinos and The Rank Group, we’re committed to creating a workplace that’s welcoming and inclusive. If you need any adjustments as part of your application or interview, just let us know - we’re happy to help.