Senior Data Analyst, User Acquisition

Rovio is part of the SEGA family and world famous for our flagship IP Angry Birds - want to know more about Rovio as an employer?

Stockholm studio is home to Rovio’s largest title Angry Birds 2 and we are looking for a Senior Data Analyst to join the team here and work together with our Performance Marketing team to help us shape our user acquisition strategy and bring new players to support the growth of our title. You will play a vital role in optimizing our User Acquisition (UA) performance, focusing on channel efficiency, campaign impact and creative testing.

You will thrive in this role if you have the ability to combine domain knowledge with analytical methods and collaborate with stakeholders from various backgrounds, always keeping return of investment on the top of your mind. You will use your skills to discover opportunities, objectively evaluate what works, and make actionable recommendations to improve the performance of our UA activities.

You will have impact and fun at work by:

Providing analytical support to our user acquisition team, ensuring data-driven decision-making and influencing our UA strategy and execution with your critical insights

Working closely with UA managers, marketers, and product partners to provide insight that shape our acquisition and growth strategies

Developing and maintaining dashboards, reports, and automated processes and models to track, evaluate and forecast UA KPIs across all campaigns, channels, and creatives

Developing models and tools for UA optimization

Proactively identifying trends and offering recommendations to optimize spend efficiency and creative performance

Helping to resolve data inconsistencies and improving tracking across our systems and platforms

Experience and skills we are looking for:

Excellent working knowledge in SQL, where you know well how to write efficient queries, transform and clean data, and handle large datasets

Demonstrated proficiency in Python or R

Solid understanding of statistics to