Product Manager Physical AI

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.

This role sits within ABB's Robotics business, a leading global robotics company. We're entering an exciting new chapter as we’ve announced the plan for SoftBank Group to acquire ABB Robotics. SoftBank is a globally recognized technology group and investor/operator focused on AI, robotics, and next-generation computing. By joining us now, you’ll be part of a pioneering team shaping the future of robotics—working alongside world-class experts in a fast-moving, innovation-driven environment.

This Position reports to: CTO Manager, RARO

Define how Physical AI becomes a scalable, profitable business.

At ABB Robotics we‘re building the global leader in Physical AI - intelligent robotic systems that seamlessly fuse AI, software, and automation to solve real industrial problems at scale. Our robots don‘t just move; they perceive, decide, and act in dynamic environments where reliability and performance are key.

As Product Manager Physical AI you will shape and scale our Autonomous Versatile Robotics (AVR) portfolio – turning advanced AI capabilities into market-ready products and high-growth business models. Working at the intersection of technology, market needs, and commercial strategy, you will define how our offerings are positioned, packaged, and brought to market.

Your Responsibilities

Market Intelligence & Offering Strategy: Lead market and competitive analysis, identify market trends, customer needs and portfolio gaps, and define the AVR offering, positioning, and differentiation aligned with our overall strategy.

Business Models & Commercialization: Design and scale innovative commercial models (software, AI services, platform plays) that unlock recurring value