Senior BtoB Go-To-Market Analyst (x/f/m)

The team you’ll be joining

At Doctolib, the Customer & Sales Operations team is responsible for driving the efficiency and effectiveness of all our Sales, Account Manager, Support and Marketing teams, while maintaining a top level of motivation, drive and passion. We’re a team of 25 highly motivated people in charge of the organisation, strategy, data, process, tooling and coaching of our 700+ Sales, Consultants and Account Managers in France.

Within this team, the Analytics & Strategy team (4 full-time members and 2 interns) handles all matters related to Data Analysis & exploration, monitoring, modelling & forecasting of performance to drive actionable insights, improve processes and closely monitor performance vs our forecasted budget.

What you’ll do

As a Lead Go-to-Market Analyst, you’ll be the analytics brain behind our strategies and operations, specifically focused on understanding our clients and potential market (prospects), working closely with Product Marketing, Data, Finance and top France leadership. You will have a pivotal impact on improving the performance of teams, increasing our revenues and driving more satisfaction.

This role is unique as it combines data analysis, strategic insights, PMO, and modelling, while giving you direct exposure to senior leadership at one of Europe's leading tech scale-ups.

Your responsibilities include but are not limited to:

1. Analytics & Insights

Work with Data Product Managers and Analytics Engineers to ensure data quality, reliable datasets, and robust KPI definitions for Product Marketing teams

Deep-dive analysis on Customer Perf metrics to identify trends, insights and areas of improvement

Create actionable insights from complex data sets to support strategic decision-making and present recommendations to senior leadership.

2. KPIs & Performance Monitoring

Pilot Client-focus KPIs around equipment, usage, satisfaction…

Develop and implement forecasting models to improve accuracy and reliability of our performance monitoring

Build and maintain Customer/Go-to-market operational dashboard to serve as source of truth for our Business partners and FR leadership Prepare the monthly business overviews shared with senior leadership (including. Comex members).

3. Forecast & Business Planning: Work hand-in-hand with Finance, Product Marketing and Go-to-Market teams to build reliable performance forecasts for the short, mid and long term, bi-annually.

4. Project management / Strategy :

Collaborate with Business Teams (Product Marketing / Go-to-Market) to develop and implement strategies and plans that align with Doctolib’s business objectives.

Support the implementation of strategic projects (satisfaction projects, external provider management…).

Who you are

Before you read on — if you don't have the exact profile described below, but you feel this job description matches your skill set, we still encourage you to apply.

You could be our next team mate if:

You are fluent in French and English.

You have at least 5/7 years of experience in an ops/business/strategy analytics role (in-house or consulting)

You are used to crunching data on a daily basis with your favorite tools (SQL, Excel/Gsheet…) and can use data visualization tools like Tableau, PowerBI, Metabase, or similar.

You have strong analytical and problem-solving skills. You like the stretch between imagining new solutions and getting into the details of implementation and operations.

You have a strategic mindset: You turn analytical findings into clear business recommendations, connect metrics to growth levers, and are comfortable presenting your conclusions to senior stakeholders in a way that drives action.

What makes you successful in this role:

Drive & autonomy: you own your projects with an entrepreneurial mindset.

Curiosity & learning agility: you ask questions, self-train on new tools, and continuously improve.

Relationship building & Project management: you proactively create connections with stakeholders across the organization and can mobilize the right persons.

Now, it would be fantastic if:

You have experience with SaaS product usage and satisfaction KPIs: you know how to track adoption signals, connect them to revenue outcomes and translate them into actionable customer lifecycle strategies that drive upsell and cross-sell at scale.

You have experience with Tableau and/or Metabase specifically.